Award-winning business simulations used by educators in 80+ countries.
Offering visually rich, realistic learning experiences for your undergraduates, graduates, and executive business students.
Marketplace business simulations have been used in a variety of colleges and universities around the world. See the full list of schools using Marketplace.
I want your entire team to know that this is the finest simulation we have ever used. Compared to scores that we have tested, adopted, and taught, Marketplace is the Gold Standard. Service is superb. The whole package moves the industry ahead like no other.John K. Clemens, Professor of Management, Hartwick College
What Educators are saying about Marketplace
Having conducted simulations for the past 10 years and with over 1000 students, I have found that Marketplace provides the most realistic and stimulating learning environment that I know of.Greg Gundlach, Sr. Professor of Business, University of North Florida
Almost 100% of the comments made on instructor evaluations regarding the Marketplace business simulations have been positive and some students have inquired about playing the simulation game again. I strongly recommend trying the Marketplace business game series.Michael T. Elliott, Associate Prof. of Marketing
This has been my best and most interesting business class I have taken my entire college career. I have never felt like I did so well in any of my other classes. And I also thought that I would never like a business class until I entered your class and had the opportunity to use Marketplace.Melissa Martin, student, Bryant College, Smithfield, RI
The support team once again was excellent in responding to student inquiries and providing appropriate and valuable insights. Thank you for your professionalism! Also, thank you for creating an interesting and extremely challenging environment for my students. Each semester is a unique experience for me and my strategy students – This is my favorite class!Professor Sally Fenton, Strategic Corporate Management, ELMS College
“I wanted to say again how impressive your simulation game is. I have played such a game twice before and this one is light years ahead of those. No comparison.”Mark McCall, EMBA, University of Tennessee
Thank you and your team for the support given to me and others at Grand Canyon University (GCU) over the years. The simulation has been a highlight of our MBA and undergraduate marketing programs in both our traditional campus and online modalities. Students enjoy the experiential learning process and are very enthusiastic in their feedback about the game. Using the Marketplace products in our curriculum has been helpful to my career as well, distinguishing my marketing courses in terms of student and instructor feedback. I look forward to continuing to work with your very fine staff – I have never had a problem that they were not able to fully resolve quickly.Kevin Mcclean, Professor, Grand Canyon University
I have been using Marketplace marketing simulations for over 4 years. My students value the opportunity to practice their skills in a competitive simulation environment. The support staff is outstanding— always there to provide immediate guidance on the best instructional methods!!Professor Glickman, Framingham State University
Marketplace has created a surprising level of student engagement at Austin College. We are running a course similar to the University of Tennessee’s BA-353. Student teams sit in circles in the library, cafeteria, even under trees. Other people on campus recognize them, through their intense discussions, as “simulation people”, and marvel at the core strength of the program.Syed Kamal – Austin College